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Teresa Caro to Lead Engauge’s Social Marketing Practice
Engauge has hired digital marketing veteran Teresa Caro as Vice President of Social Marketing. Based in Atlanta, Teresa will have national responsibilities for leading and growing the agency’s social marketing practice.
"Teresa will bring an all-important customer relationship lens to our social media practice," said Jeff Hilimire, President of Engauge. "Her experience represents a great blend of digital, social and CRM that will help us evolve and grow social at Engauge."
The agency already has a long track record of social marketing success for brands, including Cisco Systems, My Coke Rewards, Chick-fil-A, and Outback Steakhouse. Teresa will be responsible for helping to nurture a world-class social marketing team.
"Social is shining a spotlight on the customer experience and is forcing brands to re-examine how they need to engage with their customers," said Caro. "I’m thrilled to be a part of bringing this reality to Engauge’s already exemplary social practice."
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One of the nation's largest independent agencies, Engauge leverages creativity and technology to develop transformational ideas that connect brands and people. Engauge guides a growing roster of clients on the path to realizing the power of digital channels by focusing on driving results and sustainable growth for brands. The agency's client roster includes Nationwide Insurance, DAD'S Pet Care, The Home Depot, Best Buy For Business, Chick-fil-A, Brown-Forman, Food Lion, Van Gogh Vodka, NGK Spark Plugs and more. Engauge, which has offices in Atlanta, Austin, Columbus, Orlando and Pittsburgh, is a portfolio company of Halyard Capital.
